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Here’s what to expect from this episode:

It’s time to shatter the illusion of perfection on social media. Ever feel like everyone else has it all together except you? Well, this episode is set to change that. I had a fantastic chat with Brianna Rojao, the founder of Socially Bri Media. She shares insights about her business and the types of clients she partners with and reveals the innovative content strategies that skyrocketed her from 1,700 to 45,000 followers in just a year.

But there’s more to Brianna’s story. We delve into the reality of juggling college life with being a business owner, packed with relatable experiences, practical advice, and real talk about the social media world.

I’m so excited for you to listen to this episode. It’s a reminder that in the world of social media, nobody truly has their sh*t together, and that’s perfectly okay.

Meet Brianna:

Brianna is the founder of the social media management agency, Socially Bri Media, helping ambitious brands looking to scale their business and convert through passionate content. From college kid to agency owner, Brianna found her passion for creative marketing and strategies alongside a venti brown sugar shaken espresso, working at a salon in New Jersey, while attending Montclair State University, she was lost. Majoring in teaching felt almost surreal. Brianna knew she wanted to teach, but not in these circumstances. So, she dipped her toe into the social media marketing space and fell in love. From there she further educated herself and to this day still learns more and more.

Topics covered on nobody on social media has their sh*t together:

• The importance of being authentic and finding your own voice in content creation
• Exploring the pressure to be perfect on social media platforms and the fear of backlash
• How to use the appeal of exclusivity in attracting your customers to create a special feeling
• What you need to know when it comes to understanding the target audience and tailoring a brand’s message to resonate with them
• How the rise of AI is contributing to the pressure for the need to be perfect and that it will NOT be taking your job

Resources Mentioned:

• Check out Brianna’s post on “You’re Not Selling a Product,You’re Selling an Experience
• Sign up to my FREE Sugarpunch Community for Social Media Managers
• Learn more about my Social Media Manager Incubator Program Suite
• Resources for Dealing with Difficult Clients as a Social Media Manager
• Resources for the Overwhelmed Social Media Manager
• Resources for the Social Media Manager Just Getting Started
• Download my FREE Guide: Best Places to Get More Social Media Management Clients
• Shop my Done-For-You Templates for Social Media Managers

Connect with Brianna:

• Visit her website 
• Follow her on Instagram @sociallyybrii

Connect with Shanté:

• Book a free call to discuss how we can work together
• Connect with me on Instagram @sugarpunchmarketing

Related Episodes:

• Episode 44: Milou Pietersz On: Using AI As A Social Media Management Agency
• Episode 42: Carole Barsano On: The Social Media Reality Check We All Need
• Episode 35: Successfully Leaving Your 9-5 To Build A Social Media Management Business With Alyece Smith

More about Social Media Manager Confidential:

The Social Media Manager Confidential is the podcast for social media managers who want realistic, positive, and insightful resources so they can build an ethical, money-making business that supports their lifestyle goals. Each week, your host Shanté Gorman (that’s me) and my guests will share strategies & content tips, what we do and don’t love about working in the industry, and give transparent advice about running a social media management business. We’re dishing on the ins and outs of the social media management world without any of the gatekeeping that can come along with it. You’ll learn, you’ll laugh, and you’ll leave each episode inspired.

I was a broke single mom turned founder of a multi 6-figure social media management agency and I mentor social media managers working on creating agencies of their own.

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