How to Build a Social Media Management Portfolio When You Have No Experience, Results, or Clients [ep. 3]



December 15, 2022


What you can expect from this episode:

Today, I’m breaking down the social media management portfolio step-by-step. Most potential clients will want to see one before they hire you, so it’s important you get this step right. 

My recommendation is to move away from a traditional portfolio and start creating a case study presentation instead. I go into detail about each page in the episode – this is valuable information that will help your potential clients see the real value you bring to the table! 

If you need experience to get clients, but you need clients to get experience, how do you build a social media management portfolio? Listen on, because I have a bunch of handy tips to share in the episode! 

So, put yourself out there, get experience, and build your case study. Then you’ll have everything you need to start booking high-paying clients! 

Don’t forget about our exciting giveaway! To celebrate the launch of my podcast, I want to celebrate with you by giving away my done-for-you digital templates from my Social Media Manager Starter Toolkit – the Client Onboarding Welcome Packet to 5 lucky winners! This template will help you impress your brand new clients with a branded, luxurious onboarding experience.

To enter simply follow the podcast, give us a rating and write a review on Apple Podcasts. Then take a screenshot of your review and send it to me on Instagram as a DM @sugarpunchmarketing. For a BONUS entry, take a screenshot of Episode 1, 2 or 3, share it on your Instagram Stories and tag me!

Giveaway closes on December 30th, 2022. Winners will be announced on my Instagram Stories on January 2nd, 2023.

Topics covered on social media management portfolio:

  • What is a social media management portfolio?  
  • What to include in your social media management portfolio
  • How to create a well put-together social media case study
  • What to include in your case study 
  • How to get a portfolio if you’re brand new and don’t have experience yet

Resources Mentioned:

Connect with Shanté:

More about Social Media Manager Confidential

The Social Media Manager Confidential is the podcast for social media managers who want realistic, positive, and insightful resources so they can build an ethical, money-making business that supports their lifestyle goals. Each week, your host ShantĂ© Gorman (that’s me) and my guests will share strategies & content tips, what we do and don’t love about working in the industry, and give transparent advice about running a social media management business. We’re dishing on the ins and outs of the social media management world without any of the gatekeeping that can come along with it. You’ll learn, you’ll laugh, and you’ll leave each episode inspired.

I was a broke single mom turned founder of a multi 6-figure social media management agency and I mentor social media managers working on creating agencies of their own.

How to build a social media management portfolio when you have no experience, results, or clients
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